Women Growing and Prospering with Financial Literacy

By Esther Muthoni
When women get their finances together, the whole society is better for it.
Every day, this fact gains growing importance as we at PostBank roll out our products into communities across the country.
The way our society is, by accident or design, financial matters are supposed to be handled by men. The tendency has been that the woman is supposed to be looked after, together with her children. God forbid that the man cannot cater for his family or that his family is not a priority.
In recent years, two things have begun to change this retrogressive way of thinking – widespread education, especially of women, and the pervasiveness of financial products.
More women are going to school now than ever before, allowing them to compete better in the workplace and empowering them with their own financial means. Not fast enough for many of us, but an irreversible trend has been established.
With women earning their own money, they need more access to the formal financial sector and the attendant services. They have earned their money and can now leverage it to improve their lives.
Our mobile wallet, Wendi, has come in handy in this case. Without an account at the bank and using only their mobile phones, they can save, borrow, get insurance, and be in line for any number of services that we have or will come in the future.
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