Carrefour, owned and operated by Majid Al Futtaim in Uganda, announces the launch of Black November, a month-long shopping celebration that is set to redefine the conventional Black Friday experience across all stores in Uganda. This exceptional event spans the entire month of November, offering customers more days to shop and more ways to save.
Comprising four distinct weeks, each with its own special focus, Black November is poised to be the ultimate destination for shoppers seeking exceptional deals and exclusive offers. From November 1 to November 8, kick-start your holiday shopping during the first week, featuring exclusive offers on a diverse range of products, including electronics, home appliances, toiletries and every day essentials. The following weeks will celebrate self-care and pampering, offering fantastic deals on beauty, personal care, health, and fitness products, as well as baby essentials.
The month-long event will also focus on food items, with outstanding discounts on groceries. The grand finale of the month-long celebration brings the spotlight back to big-ticket electronics, home appliances and toys, just in time for the festive season.
Commenting on the campaign, Christopher Orcet, Regional Director of East Africa at Majid Al Futtaim Retailstated: “At Carrefour, we are dedicated to redefining the shopping experience, and Black November exemplifies our unwavering commitment to this. By extending the celebration across the entire month of November, we aim to provide our customers with an extraordinary shopping journey that goes beyond expectations, continuing to create great moments for everyone, every day. We remain steadfast in our dedication to making memorable experiences accessible and affordable to our valued customers.”
Founded in 1992, Majid Al Futtaim is a diversified lifestyle conglomerate spanning 16 countries across the Middle East, Africa and Asia. The company employs 46,000 people representing 114 nationalities and welcomes 600 million customers to its shopping malls, communities, retail and entertainment destinations each year.
With owned assets valued at US$18 billion, Majid Al Futtaim has the highest credit rating (BBB) among privately-held corporates in the region. The company is committed to becoming Net Positive in water and carbon by 2040.
Carrefour was introduced to the region in 1995 by UAE company Majid Al Futtaim. The Company is the franchisee for Carrefour in over 30 markets across the Middle East, Africa and Asia. To meet the growing needs of its diverse customer base and communities, Carrefour offers omnichannel customer experiences tailored to the needs of the modern consumer. Through its innovative physical and digital customer services, Carrefour provides access to an unrivaled choice of quality products, at unbeatable value for the 770,000 customers it serves daily. Committed to supporting local economies, producers and suppliers in the communities it serves, Carrefour resources over 80 per cent of its products from the region.